Barbie™ x Tangle Teezer | The Ultimate Detangler Hairbrush | Kind to Wet & Dry Hair | Eliminates Knots & Reduces Breakage | Comfort Handle | Totally Pink

Product Information

This special collab is limited edition, so why not get the full-size versionand complete the collection? GENTLE CARE FOR WET OR DRY HAIR: Experience the ultimate TLC for your hair with the Barbie x Tangle Teezer Mini Ultimate Detangler Hairbrush. Its expert design treats wet and vulnerable strands with utmost care, making it perfect for both wet and dry hair. 2023 Mattel collaboration. SHOWER-FRIENDLY COMPANION: Enhance your shower routine with the Tangle Teezer Mini Ultimate Detangler. Use it to brush through shampoo and conditioner, and enjoy effortless detangling for hassle-free styling afterwards. Barbie’s brand has undergone a remarkable transformation, embracing a wide range of cultures, abilities, and body types. So it was crucial for Tangle Teezer to echo this sentiment by showcasing the beauty of every hair length, color, and texture. Working with multicultural influencers who represented various hair types helped us communicate this message effectively. By casting a wide range of talents in the campaign and inviting diverse individuals to the event, we exemplified Barbie’s empowerment message for everyone, regardless of their hair type.

Of the myriad brand collaborations that have sprung up in the wake of Barbie’s biggest moment in history, the Barbie x Tangle Teezer brush has shown up as one of the most iconic, synergistic and emotionally potent. The world they’ve created together is beautiful because it gives us permission to return to our childhood, to remember what it’s like to let our imaginations run wild, and to be whoever we want to be, before we ever learned the meaning of embarassment. The collaboration works so well because both Barbie and Tangle Teezer have built their brands on the transformative powers of their products, tapping into the innate human desire to change who we are – and what we look like – in an instant. With the stroke of a brush, a change of outfit, or the beginning of a new day.

What's Happening

Delivery is on a selected date, you can choose a delivery day of your choice, up to 10 days in advance (Excluding next day delivery. Postcode restrictions apply) Leveraging a larger occasion can significantly amplify the impact of a campaign. So, we took advantage of the glamor and celebrity presence at the Cannes Film Festival to elevate Tangle Teezer’s partnership with Barbie.

It's your world, dream big with the Mini Totally Pink Barbie™ Brush. Two icons have come together to make hairstory in the collaboration of our dreams. Giving the Mini Ultimate Detangler a totally pink makeover, channel your inner Barbie™ and level up your detangling routine.The innovative flexible design has two-tiered teeth to effortlessly detangle any hair type, reducing breakage and leaving your hair smoother and healthier-looking. The long, flexible teeth remove knots and tangles, while the short teeth smooth the hair, resulting in a glossy, frizz-free finish that lasts all day. The Barbie x Tangle Teezer campaign serves as a testament to the power of brand reinvention and intelligent marketing intervention. It teaches us that revamping outdated brand messaging doesn’t mean discarding the original identity but rather recognising the need for evolution, listening to new consumers, and taking real action. Do you remember what it was like to be a kid? To play with your toys – and your imagination – for hours on end, when the lines between dream and reality were completely irrelevant and you could just be?